Framer lets you paste custom JavaScript into Site Settings > Custom Code > End of body tag. SmartWidget uses exactly that mechanism — no plugin, no theme modification, no engineer. Five-minute install. £19 a month. Multi-site from the Growth tier. UK GDPR clean by design.
An AI chat widget for Framer gives every visitor an answer the moment they land. SmartWidget reads your Framer site, builds an AI receptionist trained on your services and pricing, and deploys via a single script tag pasted into Site Settings > Custom Code > End of body tag. The setup takes five minutes end-to-end. Once live, the widget answers visitor questions 24/7, captures contact details on every qualified enquiry, and alerts you by email or SMS the moment a high-intent lead lands.
The full install end-to-end. Five steps, about five minutes from signup to the first answered visitor.
The exact panel and field to paste the snippet on every supported platform. Framer is highlighted first.
This is what you'll see when you sign up SmartWidget for your Framer site. The dashboard organises everything the AI knows about your business into editable sections — services, pricing, opening hours, locations, qualifying questions, FAQ overrides. The AI populates these from reading your Framer site automatically, then you review and refine. Most Framer businesses spend ten minutes here on day one, then check in weekly to add new Q&A pairs as customer questions evolve.
Framer gives you a beautiful site, but it doesn't give you a way to engage visitors in real time. That's a conversion-rate gap. Visitors arrive interested, can't get an immediate answer, and leave. SmartWidget closes that gap with a single line of JavaScript pasted into Site Settings > Custom Code > End of body tag. From that moment on, every visitor gets an answer in under eight seconds and every qualified enquiry gets a contact-card-and-SMS handover to you.
The messaging inbox surfaces every visitor conversation from your Framer site in one place. Each conversation card shows the visitor's name, contact details, the question they asked, the AI's answer, and the qualification status. You can take over any conversation, mark any conversation for follow-up, send any conversation to your CRM, and reply to any visitor by email after the chat ends — the email thread continues from where the chat finished.
Remove the single line of JavaScript from Site Settings > Custom Code > End of body tag and save. The widget disappears immediately. There is nothing else to uninstall from Framer — no database tables, no orphaned files, no leftover configuration.
Yes. Multi-site is built in from the Growth tier. One SmartWidget subscription can run widgets across multiple Framer sites, each with its own AI personality, knowledge base and unified inbox. Particularly useful for agencies running client Framer sites or operators with multiple brand sites.
Yes. The widget is responsive by default and works on every Framer mobile breakpoint. The chat bubble sits in the bottom corner on every screen size and the chat interface adapts to mobile-optimised layout when a visitor opens it on a phone.
Yes. The widget integrates with Google Calendar, Outlook (Microsoft Graph), and the built-in SmartWidget scheduler. Visitors browsing your Framer site can be offered specific appointment slots and book directly inside the chat. The event writes back to your calendar with the conversation transcript attached.
A small number of Framer entry-level tiers restrict custom code. In that case, upgrading to a tier that allows custom JavaScript is the only path. If Framer does not allow custom code on any tier, SmartWidget cannot be installed — but this is rare. Almost every modern Framer Business or Pro plan supports it.
No. SmartWidget operates on monthly billing with no contract and no minimum commitment. Cancel any time directly from the dashboard with no notice period and no exit fee. The lowest tier is £19 per month, billed monthly, so the maximum risk on the decision is a single month's spend.
Live chat support inside the SmartWidget dashboard answers within minutes. The dashboard also contains a step-by-step Framer-specific install guide with screenshots and the exact menu paths. If the install does not work, support will remote into a screenshare and complete it with you.
The widget includes a configurable consent notice that integrates with the major UK cookie banner solutions including OneTrust, Cookiebot, CookieYes, Iubenda, and the platform-native banners on Framer where available. Consent state is respected — the widget does not initialise until consent has been granted on visitors in scope of UK GDPR.
The AI knowledge base is built from publicly accessible pages on your Framer site. Content gated behind login is not included automatically. If your Framer site has paid-content or member-only sections, the AI's knowledge will reflect only the public pages — which is typically what you want for visitor chat anyway.
English, French, German, Spanish, Italian, Dutch and Portuguese are supported on the Growth tier and above. The widget detects the visitor's language from their first message and replies in the same language for the rest of the conversation. Particularly valuable for Framer sites serving overseas customers or operating in tourism-driven markets.
The dashboard exposes filtering rules. You can block visitors by IP range, exclude conversation triggers on specific URLs of your Framer site, restrict the widget to certain pages only, and configure honeypot-style anti-spam rules. The defaults are sensible for most Framer businesses; the controls are there if you need them.
Conversation transcripts and visitor contact data are retained for 30 days after cancellation, then deleted permanently. Within that 30-day window you can export the full transcript archive and the contact database as CSV from the dashboard. The widget snippet on your Framer site stops loading immediately on cancellation.
No. The widget loads asynchronously after the page has rendered. The bundle is under 30KB. There is no impact on Largest Contentful Paint, Cumulative Layout Shift, or First Input Delay. Lighthouse audit before and after the install on a Framer site typically shows zero score change.
Yes. The dashboard supports WhatsApp Business API integration for escalations. When the AI flags a high-intent enquiry on your Framer site, it can send you a WhatsApp message with the visitor's details and the conversation context. The integration runs on top of the standard email and SMS escalation options.
4.9 out of 5 from 199 reviews. A selection of install-experience reviews from real UK businesses.
My site is on Wix and the developer who built it is no longer around. SmartWidget gave me copy-paste instructions for the Wix custom code section. Live in seven minutes.
My BigCommerce store has six payment processors and four tracking scripts. I expected another script tag to cause problems. It did not. The widget loads asynchronously and does not block anything on the page.
My GoDaddy site was the third platform we tried — none of the chat tools we previously bought worked on it. SmartWidget installed via the HTML section block in twelve minutes and has been running clean since.
My Strikingly site does not support most chat widgets I tried. SmartWidget installed via the advanced footer HTML field cleanly and the widget appears on every page including the single-page sections.
My BigCommerce store and my WordPress information site needed one chat widget across both. SmartWidget Multi-Site handles both with separate knowledge bases. One subscription, two installs, identical experience.
My Pixieset client gallery site does not support most chat tools. SmartWidget installed via the custom code tracking field with zero modification needed. The widget appears only on the public site, not the client galleries.
SmartWidget installs cleanly on every major platform in this category. Explore install guides for related platforms.
Sign up, paste the snippet, save. From £19 a month. No card to start.
