Customers ask about MOT slots, service prices, courtesy cars and weekend openings around the clock. SmartWidget answers them in your tone, captures the vehicle reg and contact details, and texts you the second a real lead lands. Built for UK garages, priced from £19 a month.
You're under a car. The phone rings. By the time you've got out from under the ramp and dried your hands, it's gone to voicemail. They didn't leave a message — they tried the next garage down the road.
This happens roughly 6 to 12 times a week in the average independent UK garage. Most owners never realise, because there's no record of the call that didn't connect.
Worse, your website probably gets 30 to 80 unique visitors a day. Most of them have a question — MOT prices, weekend opening, whether you do diagnostics on their make — and most close the tab before sending an enquiry form. Forms convert at about 1 to 3 percent. Chat widgets convert at 4 to 6 times that.
SmartWidget call-flow benchmark · 1,247 UK garage websites, Q1 2026
"Used to get four web enquiries a month if I was lucky. After SmartWidget went live the inbox started filling up — most of them were MOT bookings I'd have lost to the bigger chains otherwise."
SmartWidget reads your website and learns your services, MOT pricing, opening hours, postcode and call-out radius. When a visitor opens it on your site, it answers in your tone of voice — friendly, professional, or pure local — and captures the details that turn into a job.
Crucially, every conversation gets a message to you. You can have it email the workshop inbox, text your mobile direct (SMS credits), or both. You reply from your phone — the customer sees your reply in the widget like a normal chat.
Captures vehicle registration, current MOT expiry date and preferred slot. Forwards to you so you can confirm the booking by SMS or phone.
Reads your published service prices and quotes them accurately. For non-standard work it captures the request and tags it as needing a callback.
Always-correct opening hours, including bank holidays. Switches to off-hours mode automatically, captures leads, queues messages for the next working day.
The moment a hot lead arrives the widget texts your phone with the customer's name, reg and reason. You reply from your phone, the customer sees it in the chat.
Want to handle a chat yourself? Take it over from the dashboard with one click. The AI hands off cleanly mid-conversation.
Tweak the AI's tone in seconds — "hi mate" for the local trade or "good afternoon" for a more formal feel. House style locked across every conversation.
Polish, Romanian, Punjabi, Urdu — replies in the visitor's language automatically. Built for the UK's actual customer base.
Data stored in the EU, ICO-aligned retention, transcripts deletable on request. No US-based scraping of your customer data.
Works on every UK garage website builder: WordPress, Wix, Squarespace, BookMyGarage, Mechanic Network, custom builds. One script tag, sixty seconds.
Drop in your website address. That's the entire setup form. No code, no integrations, no salesperson.
Our model reads every page on your website — services, MOT prices, opening hours, postcode — and builds your widget's knowledge base automatically.
Copy a single script tag into your site footer. Works with WordPress, Wix, Squarespace, BookMyGarage, custom HTML — anything that loads JavaScript.
Pay monthly or save 25% on annual. SMS credits sold as one-time top-up packs from £39.99.
It sits on your garage's website as a chat widget and answers customer questions instantly. It can quote MOT prices, take service booking details, capture vehicle registration numbers, explain your opening hours, and forward urgent enquiries to your phone by SMS or email. It runs 24/7, including weekends and bank holidays.
SmartWidget runs alongside any garage CRM or booking system. It captures the lead — name, vehicle registration, requested service, contact details — and delivers it to you by email and SMS. You then enter the job into your existing system, exactly as you do today. Direct integrations with the main UK garage management platforms are on the roadmap.
Around 90 seconds. You paste your garage's website URL, the AI reads the pages and builds a starter knowledge base — MOT pricing, services offered, opening hours, location — and you tweak any details that are wrong before going live with a single line of code in your site footer.
Yes — MOT enquiries are the single most common job the widget handles for garages. It captures the vehicle registration, current MOT expiry date, preferred test date and the owner's contact details, then notifies you so you can confirm a slot in your existing diary. It does not directly book into your diary because slot confirmation should stay with a human for accuracy.
The widget switches into Off-Hours mode automatically using the working hours from your profile. It collects the customer's name, reg, request and contact details, lets them know you'll respond on the next working day, and queues the message in your inbox. Your customers never face the silence of a missed call.
Plans start at £19/month for Lite (up to 100 conversations), £49/month for Growth (500 conversations — recommended for most independent garages), £99/month for Pro (1,500 conversations), and £199/month for Scale (5,000 conversations, suitable for multi-site groups). Annual billing saves 25% on every tier. SMS credits are sold as separate top-up packs starting at £39.99 for 500 credits.
Yes. SmartWidget is built in the UK, data is stored within the European Union, and we follow ICO guidance on lawful basis, retention and visitor consent. Conversation transcripts can be exported or deleted on request directly from your dashboard.
No. The widget is configured to stay strictly inside your business knowledge. When a visitor asks something it can't confidently answer — for example a detailed diagnostic question — it captures the enquiry, takes the customer's contact details, and flags it as a human callback in your inbox.
Most independent garages convert at least one extra job per month that previously would have gone to voicemail. With an average UK MOT plus interim service ticket value of £150 to £400, the Lite or Growth tier typically pays for itself with one captured booking. Many garages on Growth break even on their first weekend.
"Set up in about eight minutes. The AI already knew our MOT prices and opening hours from our website. Booked three jobs the first night it was live."
"We used to miss callbacks every Saturday because nobody was on the desk. Now the widget collects the name, reg and reason and texts me instantly. Sorted."
"Replaced a part-time receptionist with this for a fraction of the cost. The AI handles 90% of the booking-stage questions without needing me to step in."
"Brilliant for everyday booking and quote enquiries. Sometimes it forwards a question to me that it could have answered, but easy to tune."
"Best £49 a month I spend. Replaced about six emails a day of basic 'how much for an MOT' questions, and I get a text the moment somebody asks for a quote."
"We have a small two-bay garage and this thing is genuinely worth its weight in gold. UK-based support actually picked up the phone when I needed help."
Free for 14 days. No card. Cancel any time. Live before your kettle boils.